Brands Win Agency is a TikTok ads agency in Singapore for beauty, wellness, lifestyle and F&B brands. We build in-feed and TikTok Shop campaigns around short videos that feel native to the For You feed.
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One agreed performance target
Pixel and Events API tracking
New creative on a schedule
Your ads account, your data
Does TikTok suit your brand?
TikTok suits products that are easy to show in a few seconds, like:
A serum’s texture on real skin.
A bowl of laksa being assembled.
A reformer class or an outfit change in motion.
Can’t commit to a steady supply of new videos? We will say so on the first call, and we check health or supplement claims against TikTok’s policies before launch.
What our TikTok ads management includes
As a TikTok marketing agency in Singapore focused on paid results, we cover the parts that turn views into sales.
Tracking set-up
TikTok Pixel and Events API, in an ads account that stays in your name.
Campaign structure
Clear objectives, budgets and audiences for each stage of the funnel.
Creative planning
Concepts, scripts and openings for the feed. Videos come from our team, yours or both.
Testing calendar
New videos enter the account on a schedule, with several openings per idea.
TikTok Shop
Selling in-app? Shop Ads, LIVE and product listings are covered on our TikTok Shop page. This page focuses on in-feed ads that drive website visits and WhatsApp enquiries.
Our working rhythm on TikTok
Discover
Study your audience, competitors on TikTok, past videos and tracking, then agree the target.
Launch
Test Pixel and events, build campaigns and put the first creative batch live.
Optimise
Weekly reviews decide which videos get budget and which openings to rework.
Review
Report against the target and plan the next creative round.
Why brands choose Brands Win for TikTok
Deliberate tests
Every video answers a clear question, so each round tells you something useful.
Honest measurement
We compare TikTok’s numbers with your own sales or bookings before moving budget.
One team across channels
We also run Meta ads and Google search ads, so TikTok is judged alongside your other channels.
See our guide on splitting budget between Meta and TikTok by objective. Both are part of our performance marketing services.
TikTok ads FAQs
Do TikTok ads work for beauty, wellness and F&B brands in Singapore?
They often can, because these products are easy to demonstrate in short video. Results depend on creative, refresh pace, offer and tracking, so we test against a clear target before scaling.
How much budget do I need to start TikTok ads?
Enough to run a fair test. TikTok sets minimum budgets in Ads Manager, and each test needs enough spend to produce useful data. We recommend a starting budget after a free 30-minute call.
What is the difference between TikTok ads and TikTok influencer marketing?
Ads are paid placements you control, from budget to audience. Influencer marketing pays creators to post for their own followers. Ads give control and scale, creators bring trust. We plan both against one target.
What kind of creative works best for TikTok ads?
Short vertical videos that feel native: a strong opening, the product shown early, natural speech, captions and one clear idea. Polished commercials are often skipped.
How do you track sales from TikTok ads?
We set up the TikTok Pixel and server-side events through the Events API, then compare TikTok’s numbers with your own store or booking records before moving budget.
Thinking about testing TikTok properly?
Tell us what you sell and who buys it on a free 30-minute call, and we will give you a straight view on whether TikTok fits.
WhatsApp or call +65 8076 8810 · contact@brandswinagency.com · 60 Paya Lebar Road #06-28, Paya Lebar Square, Singapore 409051